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These Travel Agents Are Staying A Step Ahead Of Google - Forbes
These Travel Agents Are Staying A Step Ahead Of GoogleForbesVarious agency groups have been at odds with Marriott International since it launched a “book direct” marketing campaign last year encouraging consumers to book via its website. While other hotel groups do similar, Marriott raised the ire of agents in and more »
Skimpy risk info on cancer drug websites may give patients false hope: Study - FiercePharma
FiercePharmaSkimpy risk info on cancer drug websites may give patients false hope: StudyFiercePharmaIt's the latest analysis to identify weaknesses in drugmakers' cancer drug advertising and promotions. After analyzing 65 sites for branded cancer meds, researchers from the agency's Office of Prescription Drug Promotion and RTI International found and more »
Business enterprises urged to tap social networking sites - Business Mirror
Business enterprises urged to tap social networking sitesBusiness MirrorZoe Lawrence, the digital director for market research company Kantar Taylor Nelson Sofres (TNS), said companies should start learning how to tap social media as a channel for expansion, instead of looking at the digital space as another advertising and more »